Consistency is Key
Gonyea puts a great importance in their client’s vision of customizability, therefore, we made a significant effort to do the same for them. Our main objective was to deliver four websites that highlighted each divisions unique capabilities, while still upholding Gonyea’s historical integrity.
To achieve this, we created websites with regular menus, as well as a multi-site feel where you could access all of the brand divisions sites from a top level navigation. Their main website was designed in line with current branding with a consistent design across all four sites. This allowed them to market each individual site to their target audience, while tying the divisions together.
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